What is Feedia?What is Feedia?Feedia is at its core a media consulting firm that crafts strategies, envisions stories and produces media content. Be that content on the web, mobile, IPTV the Metaverse or any of our transmedia touch points. We are very good at looking around corners and are helping major brands and Fortune 500 companies understand the coming Mediascape. It’s all about story, strategy and distribution.
TransmediaTransmediaWhat is Transmedia? "Transmedia storytelling, also called multiplatform or enhanced storytelling, is storytelling across multiple forms of media." Fundamental changes have taken place in the way people consume media. traditional major media platforms like print, tv and radio have evolved to what has been referred to as nonlinear, multi-platform viewing. At Feedia we develop transmedia strategies for stories, be thay a fictional tale or brand impression we see this cross platform technique as great tool for engaging your audience. “ The logics of convergence culture are quickly becoming ubiquitous within the media world. Audiences are being encouraged to participate in a wider range of sites, transmedia principals are being adopted by content producers in a broad range of fields, and 'engagement' is being discussed as crucial to measurements of success.” - Convergence Culture Consortium at MIT (C3).
Case StudyCase StudyALPHA GEEK was conceived to take advantage of market opportunities arising from the evolution of the social media space through an understanding of the convergence of media and the Internet, and how this interaction can be leveraged to integrate the components of participatory culture into a successful and cohesive product. The growing demand for content that ties into community, the expansion of independent media production into the living room in ever growing numbers, and the perceived lack of competition in this vast market is why we see enormous potential of such a venture.
We will accelerate the flow of participatory media content through
cross channel delivery systems to expand revenue opportunities, broaden
markets and reinforce viewer commitment. Transmedia storytelling
represents a shift in the way we think about our relationship to media.
We are making this shift first through pop culture. With the
interactive skills we have now acquired, there are implications for how
we learn, work, participate in the political process and interact with
others throughout the world. "Transmedia storytelling practices may
expand the potential market for a property by creating different points
of entry for different audience segments." FrameworkFrameworkIt starts with a doorway to your media. These days the web is the primary entry point to converged media. We are also working to expand these doorway’s through Interactive TV and other gateways into new media.Feedia is providing a full OSS Joomla framework and platform for distribution as well a gateway to into all the media convergence points. This is a fully functional web platform that has these core components Social components of a platform like MySpace with user ratings, profile info and more.
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